--- title: "Acer vs Dell: Which is searched more in Australia?" description: "Is Acer or Dell more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Laptop brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/acer-vs-dell" publisher: "Brandwave" --- # Acer vs Dell: Which is searched more in Australia? Is Acer or Dell more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Laptop brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Acer and Dell - **Competitive set**: Laptop brands - **Market**: Australia - **Month measured**: Sep 2026 - **Acer Share of Search**: 3.2% - **Dell Share of Search**: 8.7% ## Is Acer or Dell more popular in search? - In September 2026, Dell had more branded searches than Acer among laptop brands in Australia. Dell had about 14,800 branded searches, while Acer had 5,400. Dell made up 8.7% of all laptop brand searches we track, and Acer accounted for 3.2%. - Dell was ahead of Acer in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Acer’s share of searches among laptop brands in Australia moved from 3.1% to 3.2%, and its estimated monthly branded searches held steady at 5.4K. - Across the 12 months ending September 2026, Dell’s share of searches among laptop brands in Australia moved from 10.2% to 8.7%, and its estimated monthly branded searches moved from 18.1K to 14.8K. ## Top laptop brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Dell was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Acer was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Dell was listed before Acer in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Lenovo | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Apple MacBook | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | ASUS | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Dell | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Acer | 5th | 0 of 3 | 1 of 2 | 1 of 5 | | Microsoft Surface | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | HP | 7th | 0 of 3 | 1 of 2 | 1 of 5 | | MSI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Razer | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about laptop brands - Asked ChatGPT "What's the best laptop brand in Australia?": 1. Lenovo, 2. ASUS, 3. Dell, 4. Apple MacBook - Asked ChatGPT "Which laptop should I buy for university?": 1. Apple MacBook, 2. ASUS, 3. Lenovo - Asked ChatGPT "What's the best laptop for working from home?": 1. Apple MacBook, 2. Lenovo, 3. ASUS - Searched Google, AI Overview "laptop": 1. Acer, 2. Lenovo, 3. ASUS, 4. Microsoft Surface, 5. Apple MacBook - Searched Google, AI Overview "best laptop": 1. Apple MacBook, 2. Lenovo, 3. Dell, 4. ASUS, 5. HP Not named in any answer: MSI and Razer. Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026. ## How did search popularity change for Australia laptop brands in September 2026? - In September 2026, Dell gained share of searches among laptop brands in Australia, from 7.5% to 8.7%. - In September 2026, Acer rose from 7th to 6th among laptop brands in Australia. ## Month by month | Month | Acer estimated searches | Acer Share of Search | Acer rank | Dell estimated searches | Dell Share of Search | Dell rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 5.4K | 3.1% | 7 | 18.1K | 10.2% | 3 | | Nov 2025 | 8.1K | 3.6% | 6 | 22.2K | 9.9% | 3 | | Dec 2025 | 5.4K | 3.5% | 7 | 14.8K | 9.6% | 4 | | Jan 2026 | 6.6K | 3.5% | 7 | 18.1K | 9.6% | 4 | | Feb 2026 | 5.4K | 2.7% | 7 | 18.1K | 9% | 4 | | Mar 2026 | 5.4K | 2.4% | 7 | 18.1K | 7.9% | 4 | | Apr 2026 | 4.4K | 3% | 7 | 14.8K | 10% | 4 | | May 2026 | 5.4K | 3.2% | 7 | 14.8K | 8.7% | 4 | | Jun 2026 | 5.4K | 2.9% | 7 | 18.1K | 9.9% | 4 | | Jul 2026 | 5.4K | 3.1% | 7 | 14.8K | 8.6% | 4 | | Aug 2026 | 5.4K | 2.8% | 7 | 14.8K | 7.5% | 4 | | Sep 2026 | 5.4K | 3.2% | 6 | 14.8K | 8.7% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Acer’s and Dell’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Acer**: Measured on the search term “acer laptop”. - **Dell**: Measured on the search term “dell laptop”. - [Acer profile](/demand/au/brands/acer) - [Dell profile](/demand/au/brands/dell) - [All laptop brands in Australia](/demand/au/categories/au-laptop-brands): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Acer or Dell more popular in search? In September 2026, Dell had more branded searches than Acer among laptop brands in Australia. Dell had about 14,800 branded searches, while Acer had 5,400. Dell made up 8.7% of all laptop brand searches we track, and Acer accounted for 3.2%. ## Cite this page Brandwave. "Acer vs Dell: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/acer-vs-dell This page is also available as HTML at https://gobrandwave.com/demand/au/compare/acer-vs-dell. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.