---
title: "ABI Interiors vs Bunnings: Which is searched more in Australia?"
description: "Is ABI Interiors or Bunnings more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bathroom retailers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/abi-interiors-vs-bunnings"
publisher: "Brandwave"
---

# ABI Interiors vs Bunnings: Which is searched more in Australia?

Is ABI Interiors or Bunnings more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bathroom retailers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ABI Interiors and Bunnings
- **Competitive set**: Bathroom retailers
- **Market**: Australia
- **Month measured**: Sep 2026
- **ABI Interiors Share of Search**: 20.6%
- **Bunnings Share of Search**: 7.5%

## Is ABI Interiors or Bunnings more popular in search?

- In September 2026, ABI Interiors had more branded searches than Bunnings among bathroom retailers in Australia. ABI Interiors had about 22,200 branded searches, while Bunnings had 8,100. ABI Interiors made up 20.6% of all bathroom retailer searches we track, and Bunnings accounted for 7.5%.
- ABI Interiors was ahead of Bunnings in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ABI Interiors’ share of searches among bathroom retailers in Australia moved from 21.3% to 20.6%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 12 months ending September 2026, Bunnings’ share of searches among bathroom retailers in Australia moved from 5.2% to 7.5%, and its estimated monthly branded searches moved from 6.6K to 8.1K.

## Top bathroom retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bunnings was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. ABI Interiors was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bunnings was listed before ABI Interiors in two out of three answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Reece | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| The Blue Space | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Bunnings | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Bathroom Sales Direct | 3rd | 1 of 3 | 0 of 2 | 1 of 5 |
| Highgrove Bathrooms | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Tradelink | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| ABI Interiors | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Bathroom Warehouse | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about bathroom retailers

- Asked ChatGPT "Where's the best place to buy a bathroom vanity in Australia?": 1. Reece, 2. Highgrove Bathrooms, 3. Bunnings, 4. The Blue Space
- Asked ChatGPT "Which Australian shops have the best range of tapware and bathroom fittings?": 1. Reece, 2. The Blue Space, 3. ABI Interiors
- Asked ChatGPT "Where can I buy affordable bathroom fittings online in Australia?": 1. Bathroom Sales Direct, 2. The Blue Space, 3. Bunnings, 4. Reece
- Searched Google, AI Overview "bathroom vanities": 1. Reece, 2. The Blue Space, 3. Tradelink
- Searched Google, AI Overview "bathroom supplies": 1. The Blue Space

Not named in any answer: Bathroom Warehouse.

Brands are listed in the order each answer named them. The answers were collected in Australia on October 28, 2026.

## How did search popularity change for Australia bathroom retailers in September 2026?

- In September 2026, Bunnings gained share of searches among bathroom retailers in Australia, from 6.7% to 7.5%.
- In September 2026, ABI Interiors lost share of searches among bathroom retailers in Australia, from 22.5% to 20.6%.

## Month by month

| Month | ABI Interiors estimated searches | ABI Interiors Share of Search | ABI Interiors rank | Bunnings estimated searches | Bunnings Share of Search | Bunnings rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 27.1K | 21.3% | 3 | 6.6K | 5.2% | 4 |
| Nov 2025 | 27.1K | 21.4% | 3 | 6.6K | 5.2% | 4 |
| Dec 2025 | 14.8K | 16.9% | 3 | 5.4K | 6.2% | 4 |
| Jan 2026 | 22.2K | 19.5% | 3 | 8.1K | 7.1% | 4 |
| Feb 2026 | 22.2K | 19.5% | 3 | 8.1K | 7.1% | 4 |
| Mar 2026 | 27.1K | 21.2% | 3 | 8.1K | 6.3% | 4 |
| Apr 2026 | 27.1K | 22.7% | 3 | 8.1K | 6.8% | 4 |
| May 2026 | 33.1K | 25.9% | 1 | 8.1K | 6.3% | 4 |
| Jun 2026 | 27.1K | 21% | 3 | 6.6K | 5.1% | 5 |
| Jul 2026 | 27.1K | 22.5% | 3 | 8.1K | 6.7% | 4 |
| Aug 2026 | 27.1K | 22.5% | 3 | 8.1K | 6.7% | 4 |
| Sep 2026 | 22.2K | 20.6% | 3 | 8.1K | 7.5% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using ABI Interiors’ and Bunnings’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ABI Interiors**: Measured on the search term “abi interiors”.
- **Bunnings**: Measured on the search term “bunnings bathroom vanity”.

- [ABI Interiors profile](/demand/au/brands/abi-interiors)
- [Bunnings profile](/demand/au/brands/bunnings)
- [All bathroom retailers in Australia](/demand/au/categories/au-bathroom-retailers): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is ABI Interiors or Bunnings more popular in search?

In September 2026, ABI Interiors had more branded searches than Bunnings among bathroom retailers in Australia. ABI Interiors had about 22,200 branded searches, while Bunnings had 8,100. ABI Interiors made up 20.6% of all bathroom retailer searches we track, and Bunnings accounted for 7.5%.

## Cite this page

Brandwave. "ABI Interiors vs Bunnings: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/abi-interiors-vs-bunnings

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/abi-interiors-vs-bunnings. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
