---
title: "Reckitt brands and Share of Search"
description: "The brands Reckitt markets in Australia, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/au/companies/reckitt"
publisher: "Brandwave"
---

# Reckitt brands and Share of Search

The brands Reckitt markets in Australia, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Reckitt
- **Market**: Australia
- **Brands tracked**: 3
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Dettol | Body wash and soap brands | 4 | 10.3% | 5.4K |
| Disprin | Pain relief brands | 7 | 1.5% | 2.4K |
| Nurofen | Cold and flu brands | 10 | 4.1% | 53.9K |
| Nurofen | Pain relief brands | 1 | 30.3% | 53.9K |

- [Dettol](/demand/au/brands/dettol)
- [Disprin](/demand/au/brands/disprin)
- [Nurofen](/demand/au/brands/nurofen)

## Brand competitors

- [Dove](/demand/au/brands/dove): 1st place in AU Body wash and soap brands estimated Share of Search at 34.5% in Sep 2026.
- [Panadol](/demand/au/brands/panadol): 2nd place in AU Pain relief brands estimated Share of Search at 24.8% in Sep 2026.
- [Palmolive](/demand/au/brands/palmolive): 2nd place in AU Body wash and soap brands estimated Share of Search at 18.9% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Reckitt brands and Share of Search". https://gobrandwave.com/demand/au/companies/reckitt

This page is also available as HTML at https://gobrandwave.com/demand/au/companies/reckitt. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.