---
title: "Qantas Group brands and Share of Search"
description: "The business behind Qantas and Jetstar."
canonical: "https://gobrandwave.com/demand/au/companies/qantas-group"
publisher: "Brandwave"
---

# Qantas Group brands and Share of Search

The business behind Qantas and Jetstar.

## Key facts

- **Company**: Qantas Group
- **Legal name**: Qantas Airways Limited
- **Market**: Australia
- **Brands tracked**: 2
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Qantas | Airlines | 2 | 34% | 1M |
| Jetstar | Airlines | 1 | 41.5% | 1.2M |

- [Qantas](/demand/au/brands/qantas)
- [Jetstar](/demand/au/brands/jetstar)

## Brand competitors

- [Virgin Australia](/demand/au/brands/virgin-australia): 3rd place in AU Airlines estimated Share of Search at 22.9% in Sep 2026.
- [Rex](/demand/au/brands/rex-airlines): 4th place in AU Airlines estimated Share of Search at 1.7% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Qantas Group brands and Share of Search". https://gobrandwave.com/demand/au/companies/qantas-group

This page is also available as HTML at https://gobrandwave.com/demand/au/companies/qantas-group. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.