---
title: "LVMH brands and Share of Search"
description: "The brands LVMH markets in Australia, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/au/companies/lvmh"
publisher: "Brandwave"
---

# LVMH brands and Share of Search

The brands LVMH markets in Australia, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: LVMH
- **Market**: Australia
- **Brands tracked**: 3
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| TAG Heuer | Watch brands | 4 | 10.7% | 33.1K |
| Louis Vuitton | Handbag brands | 2 | 12.3% | 60.5K |
| Maison Francis Kurkdjian | Fragrance brands | 13 | 2.2% | 5.4K |

- [TAG Heuer](/demand/au/brands/tag-heuer)
- [Louis Vuitton](/demand/au/brands/louis-vuitton)
- [Maison Francis Kurkdjian](/demand/au/brands/maison-francis-kurkdjian)

## Brand competitors

- [Coach](/demand/au/brands/coach): 1st place in AU Handbag brands estimated Share of Search at 33.4% in Sep 2026.
- [Rolex](/demand/au/brands/rolex): 1st place in AU Watch brands estimated Share of Search at 24% in Sep 2026.
- [Le Labo](/demand/au/brands/le-labo): 1st place in AU Fragrance brands estimated Share of Search at 16.4% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "LVMH brands and Share of Search". https://gobrandwave.com/demand/au/companies/lvmh

This page is also available as HTML at https://gobrandwave.com/demand/au/companies/lvmh. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.