---
title: "Trade job management software in Australia: Which are searched most?"
description: "Compare the job management software tradies use to quote, schedule and invoice jobs. Share of Search among ServiceM8, Tradify, Simpro, AroFlo, Jobber and Fergus, the trade job management software Brandwave compares in Australia, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/categories/au-trade-job-management-software"
publisher: "Brandwave"
---

# Trade job management software in Australia: Which are searched most?

Compare the job management software tradies use to quote, schedule and invoice jobs. Share of Search among ServiceM8, Tradify, Simpro, AroFlo, Jobber and Fergus, the trade job management software Brandwave compares in Australia, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Trade job management software
- **Market**: Australia
- **Brands compared**: 6
- **Month measured**: Sep 2026
- **Highest Share of Search**: ServiceM8, 40.8%

## Which brand is most popular in search among trade job management software in Australia?

- In September 2026, ServiceM8 was the most searched among trade job management software in Australia, with an estimated 27.1K branded searches, 40.8% of all searches for the six we track.
- Tradify is in 2nd place, 13.5 percentage points behind at 27.2%.
- Across the 12 months ending September 2026, ServiceM8’s share of searches among trade job management software in Australia increased from 38.7% to 40.8%.
- Across the 12 months ending September 2026, Tradify’s share of searches among trade job management software in Australia increased from 21.1% to 27.2%.
- Across the 12 months ending September 2026, Simpro’s share of searches among trade job management software in Australia decreased from 17.2% to 14.9%.
- Across the 12 months ending September 2026, AroFlo’s share of searches among trade job management software in Australia decreased from 17.2% to 12.2%.
- Across the 12 months ending September 2026, Jobber’s share of searches among trade job management software in Australia decreased from 5% to 4.4%.
- Across the 12 months ending September 2026, ServiceM8’s share of searches among trade job management software in Australia peaked at 40.8% in September 2026 and was lowest at 17.4% in August 2026.
- Across the 12 months ending September 2026, Tradify’s share of searches among trade job management software in Australia peaked at 28.5% in February 2026 and was lowest at 11.6% in August 2026.
- Across the 12 months ending September 2026, Simpro’s share of searches among trade job management software in Australia peaked at 17.2% in October 2025 and was lowest at 6.3% in August 2026.
- Across the 12 months ending September 2026, AroFlo’s share of searches among trade job management software in Australia peaked at 17.2% in October 2025 and was lowest at 6.3% in August 2026.
- Across the 12 months ending September 2026, Jobber’s share of searches among trade job management software in Australia peaked at 58% in August 2026 and was lowest at 4.2% in June 2026.
- Across the 12 months ending September 2026, Simpro rose from 4th to 3rd among trade job management software in Australia.
- Across the 12 months ending September 2026, AroFlo fell from 3rd to 4th among trade job management software in Australia.
- Across the 12 months ending September 2026, Fergus held steady: its share of searches among trade job management software in Australia moved less than 0.5 percentage points.

## Top trade job management software in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, ServiceM8 and Tradify appeared every time. Tradify was recommended most often, coming first in four out of five answers. ServiceM8 was second, and Fergus was third. Jobber, which ranked fifth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Tradify | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| ServiceM8 | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Fergus | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Simpro | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| AroFlo | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| Jobber | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about trade job management software

- Asked ChatGPT "Which job management software should my trade business use in Australia?": 1. Tradify, 2. ServiceM8, 3. AroFlo, 4. Simpro
- Asked ChatGPT "What are the best job management apps for tradies in Australia?": 1. ServiceM8, 2. Tradify, 3. Fergus, 4. AroFlo, 5. Simpro
- Asked ChatGPT "What's the best job management software in Australia for a small plumbing business?": 1. Tradify, 2. ServiceM8, 3. Fergus, 4. AroFlo
- Searched Google, AI Overview "job management software": 1. Tradify, 2. Fergus, 3. ServiceM8, 4. Simpro, 5. AroFlo
- Searched Google, AI Overview "tradie app": 1. Tradify, 2. ServiceM8, 3. Simpro, 4. Fergus

Not named in any answer: Jobber.

Brands are listed in the order each answer named them. The answers were collected in Australia on October 22, 2026.

## Compare search popularity between leading brands

- [ServiceM8 vs Tradify: compare search popularity](/demand/au/compare/servicem8-vs-tradify): 40.8% against 27.2% Share of Search.
- [ServiceM8 vs Simpro: compare search popularity](/demand/au/compare/servicem8-vs-simpro): 40.8% against 14.9% Share of Search.
- [ServiceM8 vs AroFlo: compare search popularity](/demand/au/compare/aroflo-vs-servicem8): 40.8% against 12.2% Share of Search.
- [ServiceM8 vs Jobber: compare search popularity](/demand/au/compare/jobber-vs-servicem8): 40.8% against 4.4% Share of Search.
- [Tradify vs Simpro: compare search popularity](/demand/au/compare/simpro-vs-tradify): 27.2% against 14.9% Share of Search.
- [Tradify vs AroFlo: compare search popularity](/demand/au/compare/aroflo-vs-tradify): 27.2% against 12.2% Share of Search.
- [Tradify vs Jobber: compare search popularity](/demand/au/compare/jobber-vs-tradify): 27.2% against 4.4% Share of Search.
- [Simpro vs AroFlo: compare search popularity](/demand/au/compare/aroflo-vs-simpro): 14.9% against 12.2% Share of Search.
- [Simpro vs Jobber: compare search popularity](/demand/au/compare/jobber-vs-simpro): 14.9% against 4.4% Share of Search.
- [AroFlo vs Jobber: compare search popularity](/demand/au/compare/aroflo-vs-jobber): 12.2% against 4.4% Share of Search.

## How did search popularity change for Australia trade job management software in September 2026?

- In September 2026, ServiceM8 overtook Jobber to become the leader among trade job management software in Australia, with 40.8% of the searches.
- In September 2026, Tradify overtook Jobber to rank 2nd among trade job management software in Australia, with 27.2% of the searches.
- In September 2026, Simpro overtook Jobber and AroFlo to rank 3rd among trade job management software in Australia, with 14.9% of the searches.
- In September 2026, AroFlo gained share of searches among trade job management software in Australia, from 6.3% to 12.2%.
- In September 2026, Jobber lost share of searches among trade job management software in Australia, from 58% to 4.4%.
- Estimated monthly branded searches for Fergus in Australia fell 18.6% over 12 measured months, from 430 to 350 in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | ServiceM8 | 40.8% | 27.1K | 0.0% | ServiceM8 |
| 2 | Tradify | 27.2% | 18.1K | 0.0% | Tradify |
| 3 | Simpro | 14.9% | 9.9K | 0.0% | Simpro |
| 4 | AroFlo | 12.2% | 8.1K | -18.2% | AroFlo |
| 5 | Jobber | 4.4% | 2.9K | -96.8% | Jobber |
| 6 | Fergus | 0.53% | 350 | -27.1% | Fergus |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | ServiceM8 | 22.2K | 38.7% | 1 |
| Oct 2025 | Tradify | 12.1K | 21.1% | 2 |
| Oct 2025 | AroFlo | 9.9K | 17.2% | 3 |
| Oct 2025 | Simpro | 9.9K | 17.2% | 4 |
| Oct 2025 | Jobber | 2.9K | 5% | 5 |
| Oct 2025 | Fergus | 430 | 0.75% | 6 |
| Nov 2025 | ServiceM8 | 22.2K | 38.6% | 1 |
| Nov 2025 | Tradify | 12.1K | 21% | 2 |
| Nov 2025 | AroFlo | 9.9K | 17.2% | 3 |
| Nov 2025 | Simpro | 9.9K | 17.2% | 4 |
| Nov 2025 | Jobber | 2.9K | 5% | 5 |
| Nov 2025 | Fergus | 500 | 0.87% | 6 |
| Dec 2025 | ServiceM8 | 18.1K | 38% | 1 |
| Dec 2025 | Tradify | 12.1K | 25.4% | 2 |
| Dec 2025 | AroFlo | 8.1K | 17% | 3 |
| Dec 2025 | Simpro | 6.6K | 13.8% | 4 |
| Dec 2025 | Jobber | 2.4K | 5% | 5 |
| Dec 2025 | Fergus | 390 | 0.82% | 6 |
| Jan 2026 | ServiceM8 | 22.2K | 36.9% | 1 |
| Jan 2026 | Tradify | 14.8K | 24.6% | 2 |
| Jan 2026 | AroFlo | 9.9K | 16.4% | 3 |
| Jan 2026 | Simpro | 9.9K | 16.4% | 4 |
| Jan 2026 | Jobber | 2.9K | 4.8% | 5 |
| Jan 2026 | Fergus | 500 | 0.83% | 6 |
| Feb 2026 | ServiceM8 | 22.2K | 34.9% | 1 |
| Feb 2026 | Tradify | 18.1K | 28.5% | 2 |
| Feb 2026 | AroFlo | 9.9K | 15.6% | 3 |
| Feb 2026 | Simpro | 9.9K | 15.6% | 4 |
| Feb 2026 | Jobber | 2.9K | 4.6% | 5 |
| Feb 2026 | Fergus | 570 | 0.9% | 6 |
| Mar 2026 | ServiceM8 | 27.1K | 38% | 1 |
| Mar 2026 | Tradify | 18.1K | 25.4% | 2 |
| Mar 2026 | Simpro | 12.1K | 17% | 3 |
| Mar 2026 | AroFlo | 9.9K | 13.9% | 4 |
| Mar 2026 | Jobber | 3.6K | 5% | 5 |
| Mar 2026 | Fergus | 530 | 0.74% | 6 |
| Apr 2026 | ServiceM8 | 22.2K | 34.6% | 1 |
| Apr 2026 | Tradify | 18.1K | 28.2% | 2 |
| Apr 2026 | AroFlo | 9.9K | 15.4% | 3 |
| Apr 2026 | Simpro | 9.9K | 15.4% | 4 |
| Apr 2026 | Jobber | 3.6K | 5.6% | 5 |
| Apr 2026 | Fergus | 410 | 0.64% | 6 |
| May 2026 | ServiceM8 | 22.2K | 34.6% | 1 |
| May 2026 | Tradify | 18.1K | 28.2% | 2 |
| May 2026 | AroFlo | 9.9K | 15.4% | 3 |
| May 2026 | Simpro | 9.9K | 15.4% | 4 |
| May 2026 | Jobber | 3.6K | 5.6% | 5 |
| May 2026 | Fergus | 460 | 0.72% | 6 |
| Jun 2026 | ServiceM8 | 27.1K | 39.6% | 1 |
| Jun 2026 | Tradify | 18.1K | 26.5% | 2 |
| Jun 2026 | AroFlo | 9.9K | 14.5% | 3 |
| Jun 2026 | Simpro | 9.9K | 14.5% | 4 |
| Jun 2026 | Jobber | 2.9K | 4.2% | 5 |
| Jun 2026 | Fergus | 460 | 0.67% | 6 |
| Jul 2026 | ServiceM8 | 27.1K | 39.7% | 1 |
| Jul 2026 | Tradify | 18.1K | 26.5% | 2 |
| Jul 2026 | AroFlo | 9.9K | 14.5% | 3 |
| Jul 2026 | Simpro | 9.9K | 14.5% | 4 |
| Jul 2026 | Jobber | 2.9K | 4.2% | 5 |
| Jul 2026 | Fergus | 430 | 0.63% | 6 |
| Aug 2026 | Jobber | 90.5K | 58% | 1 |
| Aug 2026 | ServiceM8 | 27.1K | 17.4% | 2 |
| Aug 2026 | Tradify | 18.1K | 11.6% | 3 |
| Aug 2026 | AroFlo | 9.9K | 6.3% | 4 |
| Aug 2026 | Simpro | 9.9K | 6.3% | 5 |
| Aug 2026 | Fergus | 480 | 0.31% | 6 |
| Sep 2026 | ServiceM8 | 27.1K | 40.8% | 1 |
| Sep 2026 | Tradify | 18.1K | 27.2% | 2 |
| Sep 2026 | Simpro | 9.9K | 14.9% | 3 |
| Sep 2026 | AroFlo | 8.1K | 12.2% | 4 |
| Sep 2026 | Jobber | 2.9K | 4.4% | 5 |
| Sep 2026 | Fergus | 350 | 0.53% | 6 |

## What is being compared

- **AroFlo**: Measured on the search term “aroflo”.
- **Fergus**: Measured on the search terms “fergus app” and “fergus software”, summed into one figure.
- **Jobber**: Measured on the search term “jobber”.
- **ServiceM8**: Measured on the search terms “service m8” and “servicem8”, summed into one figure.
- **Simpro**: Measured on the search term “simpro”.
- **Tradify**: Measured on the search term “tradify”.

- [AroFlo](/demand/au/brands/aroflo)
- [Fergus](/demand/au/brands/fergus)
- [Jobber](/demand/au/brands/jobber)
- [ServiceM8](/demand/au/brands/servicem8)
- [Simpro](/demand/au/brands/simpro)
- [Tradify](/demand/au/brands/tradify)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among trade job management software in Australia?

In September 2026, ServiceM8 was the most searched among trade job management software in Australia, with an estimated 27.1K branded searches, 40.8% of all searches for the six we track.

## Cite this page

Brandwave. "Trade job management software in Australia: Which are searched most?". https://gobrandwave.com/demand/au/categories/au-trade-job-management-software

This page is also available as HTML at https://gobrandwave.com/demand/au/categories/au-trade-job-management-software. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
