---
title: "Bookstores in Australia: Which are searched most?"
description: "Compare the bookstores shoppers use. Share of Search among QBD Books, Booktopia and Dymocks, the bookstores Brandwave compares in Australia, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/categories/au-bookstores"
publisher: "Brandwave"
---

# Bookstores in Australia: Which are searched most?

Compare the bookstores shoppers use. Share of Search among QBD Books, Booktopia and Dymocks, the bookstores Brandwave compares in Australia, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Bookstores
- **Market**: Australia
- **Brands compared**: 3
- **Month measured**: Sep 2026
- **Highest Share of Search**: QBD Books, 52.4%

## Which brand is most popular in search among bookstores in Australia?

- In September 2026, QBD Books was the most searched among bookstores in Australia, with an estimated 124K branded searches and 52.4% estimated Share of Search within this set.
- Booktopia is in 2nd place, 5.7 percentage points behind at 46.6% Share of Search.
- Across the 12 months ending September 2026, QBD Books’ estimated Share of Search among bookstores in Australia peaked at 56.7% in December 2025 and was lowest at 47.3% in March 2026.
- Across the 12 months ending September 2026, Booktopia’s estimated Share of Search among bookstores in Australia peaked at 51.5% in March 2026 and was lowest at 41.6% in December 2025.
- Across the 12 months ending September 2026, QBD Books, Booktopia and Dymocks held steady: their estimated Share of Search among bookstores in Australia each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [QBD Books vs Booktopia: compare search popularity](/demand/au/compare/booktopia-vs-qbd-books): 52.4% against 46.6% Share of Search.

## How did search popularity change for Australia bookstores in September 2026?

- QBD Books’ estimated Share of Search among bookstores in Australia has gained ground for 3 months in a row, from 47.3% to 52.4% in September 2026.
- Estimated monthly branded searches for Dymocks in Australia fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | QBD Books | 52.4% | 124K | 0.0% | QBD Books |
| 2 | Booktopia | 46.6% | 110K | 0.0% | Booktopia |
| 3 | Dymocks | 1% | 2.4K | -17.2% | Dymocks |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | QBD Books | 124K | 52.2% | 1 |
| Oct 2025 | Booktopia | 110K | 46.5% | 2 |
| Oct 2025 | Dymocks | 2.9K | 1.2% | 3 |
| Nov 2025 | QBD Books | 151K | 52.1% | 1 |
| Nov 2025 | Booktopia | 135K | 46.6% | 2 |
| Nov 2025 | Dymocks | 3.6K | 1.2% | 3 |
| Dec 2025 | QBD Books | 184K | 56.7% | 1 |
| Dec 2025 | Booktopia | 135K | 41.6% | 2 |
| Dec 2025 | Dymocks | 5.4K | 1.7% | 3 |
| Jan 2026 | QBD Books | 135K | 54.4% | 1 |
| Jan 2026 | Booktopia | 110K | 44.5% | 2 |
| Jan 2026 | Dymocks | 2.9K | 1.2% | 3 |
| Feb 2026 | QBD Books | 101K | 52.1% | 1 |
| Feb 2026 | Booktopia | 90.5K | 46.7% | 2 |
| Feb 2026 | Dymocks | 2.4K | 1.2% | 3 |
| Mar 2026 | Booktopia | 110K | 51.5% | 1 |
| Mar 2026 | QBD Books | 101K | 47.3% | 2 |
| Mar 2026 | Dymocks | 2.4K | 1.1% | 3 |
| Apr 2026 | QBD Books | 110K | 54.2% | 1 |
| Apr 2026 | Booktopia | 90.5K | 44.6% | 2 |
| Apr 2026 | Dymocks | 2.4K | 1.2% | 3 |
| May 2026 | Booktopia | 110K | 49.3% | 1 |
| May 2026 | QBD Books | 110K | 49.3% | 2 |
| May 2026 | Dymocks | 2.9K | 1.3% | 3 |
| Jun 2026 | Booktopia | 110K | 51.5% | 1 |
| Jun 2026 | QBD Books | 101K | 47.3% | 2 |
| Jun 2026 | Dymocks | 2.4K | 1.1% | 3 |
| Jul 2026 | Booktopia | 110K | 49.5% | 1 |
| Jul 2026 | QBD Books | 110K | 49.5% | 2 |
| Jul 2026 | Dymocks | 2.4K | 1.1% | 3 |
| Aug 2026 | QBD Books | 124K | 52.2% | 1 |
| Aug 2026 | Booktopia | 110K | 46.5% | 2 |
| Aug 2026 | Dymocks | 2.9K | 1.2% | 3 |
| Sep 2026 | QBD Books | 124K | 52.4% | 1 |
| Sep 2026 | Booktopia | 110K | 46.6% | 2 |
| Sep 2026 | Dymocks | 2.4K | 1% | 3 |

## What is being compared

- **Booktopia**: Measured on the search term “booktopia”.
- **Dymocks**: Measured on the search term “dymocks books”.
- **QBD Books**: Measured on the search terms “qbd” and “qbd books”, summed into one figure.

- [Booktopia](/demand/au/brands/booktopia)
- [Dymocks](/demand/au/brands/dymocks)
- [QBD Books](/demand/au/brands/qbd-books)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among bookstores in Australia?

In September 2026, QBD Books was the most searched among bookstores in Australia, with an estimated 124K branded searches and 52.4% estimated Share of Search within this set.

## Cite this page

Brandwave. "Bookstores in Australia: Which are searched most?". https://gobrandwave.com/demand/au/categories/au-bookstores

This page is also available as HTML at https://gobrandwave.com/demand/au/categories/au-bookstores. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
