---
title: "Turner Freeman Lawyers: search popularity in Australia"
description: "Turner Freeman Lawyers is a law firm that handles personal injury and compensation claims. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/brands/turner-freeman"
publisher: "Brandwave"
---

# Turner Freeman Lawyers: search popularity in Australia

Turner Freeman Lawyers is a law firm that handles personal injury and compensation claims. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Turner Freeman Lawyers
- **Market**: Australia
- **Measured month**: Sep 2026
- **Share of Search among personal injury lawyers**: 11.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Personal injury lawyers | 4 | 11.3% | 4.4K |

- [Personal injury lawyers](/demand/au/categories/au-personal-injury-lawyers)

## Top personal injury lawyers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Turner Freeman Lawyers was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Turner Freeman Lawyers is the fourth most recommended of the four.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Maurice Blackburn | 1st | 2 of 3 | 0 of 1 | 2 of 4 |
| Slater and Gordon | 2nd | 2 of 3 | 0 of 1 | 2 of 4 |
| Shine Lawyers | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| Turner Freeman Lawyers | 4th | 2 of 3 | 0 of 1 | 2 of 4 |

## Every AI answer about personal injury lawyers

- Asked ChatGPT "What's the best personal injury law firm in Australia?": 1. Maurice Blackburn, 2. Slater and Gordon, 3. Shine Lawyers
- Asked ChatGPT "Which Australian law firm is best for a compensation claim?": 1. Turner Freeman Lawyers
- Asked ChatGPT "What are the biggest personal injury law firms in Australia?": 1. Maurice Blackburn, 2. Slater and Gordon, 3. Shine Lawyers, 4. Turner Freeman Lawyers
- Searched Google, AI Overview "personal injury lawyers": named none of the brands we track

Brands are listed in the order each answer named them. The answers were collected in Australia on October 23, 2026.

## How has branded search demand for Turner Freeman Lawyers changed in Australia over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Turner Freeman Lawyers in Australia held steady at 4.4K.
- Across the 12 months ending September 2026, Turner Freeman Lawyers’ share of searches among personal injury lawyers in Australia decreased from 11.8% to 11.3%.
- Across the 12 months ending September 2026, Turner Freeman Lawyers’ share of searches among personal injury lawyers in Australia peaked at 14.1% in April 2026 and was lowest at 10.7% in August 2026.

## How did search popularity change for Australia personal injury lawyers in September 2026?

- In September 2026, Maurice Blackburn gained share of searches among personal injury lawyers in Australia, from 43.9% to 46.4%.
- In September 2026, Shine Lawyers gained share of searches among personal injury lawyers in Australia, from 16% to 16.9%.
- In September 2026, Turner Freeman Lawyers gained share of searches among personal injury lawyers in Australia, from 10.7% to 11.3%.
- In September 2026, Slater and Gordon lost share of searches among personal injury lawyers in Australia, from 29.4% to 25.4%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Personal injury lawyers | 4.4K | 11.8% | 4 |
| Nov 2025 | Personal injury lawyers | 4.4K | 12.8% | 4 |
| Dec 2025 | Personal injury lawyers | 3.6K | 10.7% | 4 |
| Jan 2026 | Personal injury lawyers | 4.4K | 11.8% | 4 |
| Feb 2026 | Personal injury lawyers | 4.4K | 11.4% | 4 |
| Mar 2026 | Personal injury lawyers | 5.4K | 10.7% | 4 |
| Apr 2026 | Personal injury lawyers | 5.4K | 14.1% | 4 |
| May 2026 | Personal injury lawyers | 5.4K | 12.8% | 4 |
| Jun 2026 | Personal injury lawyers | 4.4K | 12.8% | 4 |
| Jul 2026 | Personal injury lawyers | 4.4K | 12.3% | 4 |
| Aug 2026 | Personal injury lawyers | 4.4K | 10.7% | 4 |
| Sep 2026 | Personal injury lawyers | 4.4K | 11.3% | 4 |

## How are Turner Freeman Lawyers’ branded searches counted?

Brandwave collects information about searches that people make online using Turner Freeman Lawyers’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “turner freeman”

## Which personal injury lawyers compete with Turner Freeman Lawyers?

- [Maurice Blackburn](/demand/au/brands/maurice-blackburn): Head-to-head: /demand/au/compare/maurice-blackburn-vs-turner-freeman
- [Slater and Gordon](/demand/au/brands/slater-and-gordon-au): Head-to-head: /demand/au/compare/slater-and-gordon-au-vs-turner-freeman
- [Shine Lawyers](/demand/au/brands/shine-lawyers): Head-to-head: /demand/au/compare/shine-lawyers-vs-turner-freeman

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Turner Freeman Lawyers: search popularity in Australia". https://gobrandwave.com/demand/au/brands/turner-freeman

This page is also available as HTML at https://gobrandwave.com/demand/au/brands/turner-freeman. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
