--- title: "Protex: search popularity in Australia" description: "Protex makes body wash or soap. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/brands/protex" publisher: "Brandwave" --- # Protex: search popularity in Australia Protex makes body wash or soap. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Protex - **Market**: Australia - **Measured month**: Sep 2026 - **Share of Search among body wash and soap brands**: 2.5% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Body wash and soap brands | 9 | 2.5% | 1.3K | - [Body wash and soap brands](/demand/au/categories/au-body-wash-and-soap-brands) ## Top body wash and soap brands in ChatGPT and Google AI Overviews In three ChatGPT questions, Protex did not appear in any of the three answers. Too few answers listed options to rank the brands, so only mentions are counted. | Brand | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | | Dove | 2 of 3 | 2 of 3 | | Palmolive | 1 of 3 | 1 of 3 | | Aesop | 1 of 3 | 1 of 3 | | Dettol | 0 of 3 | 0 of 3 | | QV Skincare | 1 of 3 | 1 of 3 | | Sukin | 1 of 3 | 1 of 3 | | Radox | 0 of 3 | 0 of 3 | | Nivea | 0 of 3 | 0 of 3 | | Protex | 0 of 3 | 0 of 3 | | Lux | 0 of 3 | 0 of 3 | ## Every AI answer about body wash and soap brands - Asked ChatGPT "Which body wash should I buy in Australia?": 1. Dove - Asked ChatGPT "What are the best body wash brands in Australia?": 1. QV Skincare, 2. Dove, 3. Palmolive, 4. Aesop, 5. Sukin - Asked ChatGPT "What's the best body wash for sensitive skin?": named none of the brands we track Not named in any answer: Dettol, Radox, Nivea, Protex and Lux. Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026. ## How has branded search demand for Protex changed in Australia over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Protex in Australia rose from 1K to 1.3K. - Across the 12 months ending September 2026, Protex’s share of searches among body wash and soap brands in Australia held steady at 2.5%. ## How did search popularity change for Australia body wash and soap brands in September 2026? - In September 2026, Dove gained share of searches among body wash and soap brands in Australia, from 32% to 34.5%. - In September 2026, Palmolive gained share of searches among body wash and soap brands in Australia, from 17.5% to 18.9%. - In September 2026, Dettol gained share of searches among body wash and soap brands in Australia, from 9.5% to 10.3%. - In September 2026, Aesop lost share of searches among body wash and soap brands in Australia, from 11.7% to 10.3%. - In September 2026, QV Skincare lost share of searches among body wash and soap brands in Australia, from 9.5% to 8.4%. - In September 2026, Sukin lost share of searches among body wash and soap brands in Australia, from 7.8% to 6.9%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Body wash and soap brands | 1K | 2.5% | 9 | | Nov 2025 | Body wash and soap brands | 1K | 2.5% | 9 | | Dec 2025 | Body wash and soap brands | 1K | 2.5% | 9 | | Jan 2026 | Body wash and soap brands | 1K | 2.5% | 9 | | Feb 2026 | Body wash and soap brands | 1K | 2.8% | 9 | | Mar 2026 | Body wash and soap brands | 1.3K | 3% | 9 | | Apr 2026 | Body wash and soap brands | 1K | 2.5% | 9 | | May 2026 | Body wash and soap brands | 1K | 2.5% | 9 | | Jun 2026 | Body wash and soap brands | 1.3K | 3% | 9 | | Jul 2026 | Body wash and soap brands | 1.3K | 2.6% | 9 | | Aug 2026 | Body wash and soap brands | 1.3K | 2.8% | 9 | | Sep 2026 | Body wash and soap brands | 1.3K | 2.5% | 9 | ## How are Protex’s branded searches counted? Brandwave collects information about searches that people make online using Protex’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “protex” ## Which body wash and soap brands compete with Protex? - [Dove](/demand/au/brands/dove) - [Palmolive](/demand/au/brands/palmolive) - [Aesop](/demand/au/brands/aesop) - [Dettol](/demand/au/brands/dettol) - [QV Skincare](/demand/au/brands/qv-skincare): Head-to-head: /demand/au/compare/protex-vs-qv-skincare - [Sukin](/demand/au/brands/sukin): Head-to-head: /demand/au/compare/protex-vs-sukin - [Radox](/demand/au/brands/radox): Head-to-head: /demand/au/compare/protex-vs-radox - [Nivea](/demand/au/brands/nivea): Head-to-head: /demand/au/compare/nivea-vs-protex - [Lux](/demand/au/brands/lux): Head-to-head: /demand/au/compare/lux-vs-protex ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Protex: search popularity in Australia". https://gobrandwave.com/demand/au/brands/protex This page is also available as HTML at https://gobrandwave.com/demand/au/brands/protex. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.