--- title: "Panasonic: search popularity in Australia" description: "Panasonic makes TVs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/brands/panasonic" publisher: "Brandwave" --- # Panasonic: search popularity in Australia Panasonic makes TVs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Panasonic - **Market**: Australia - **Measured month**: Sep 2026 - **Share of Search among TV brands**: 1.7% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | TV brands | 8 | 1.7% | 1.6K | | Shaver and razor brands | 8 | 2.2% | 1.3K | - [TV brands](/demand/au/categories/au-tv-brands) - [Shaver and razor brands](/demand/au/categories/au-shaver-and-razor-brands) ## Top TV brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Panasonic did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Samsung | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | LG | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | TCL | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Hisense | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Sony | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Kogan | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | FFALCON | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Panasonic | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Philips | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about TV brands - Asked ChatGPT "What's the best TV brand in Australia?": 1. Samsung, 2. LG, 3. Sony, 4. TCL, 5. Hisense - Asked ChatGPT "Which TV should I buy for the money?": 1. TCL, 2. Hisense, 3. LG - Asked ChatGPT "Which TV is best for watching sport?": 1. Samsung, 2. Hisense, 3. LG, 4. TCL - Searched Google, AI Overview "tv": 1. Samsung, 2. LG - Searched Google, AI Overview "best tv": 1. Samsung, 2. LG, 3. Sony, 4. TCL Not named in any answer: Kogan, FFALCON, Panasonic and Philips. Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026. ## How has branded search demand for Panasonic changed in Australia over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Panasonic in Australia fell from 7.6K to 2.9K. - Across the 12 months ending September 2026, Panasonic’s share of searches among TV brands in Australia decreased from 7.4% to 1.7%. - Across the 12 months ending September 2026, Panasonic fell from 6th to 8th among TV brands in Australia. - Across the 12 months ending September 2026, Panasonic’s share of searches among shaver and razor brands in Australia held steady, from 1.7% to 2.2%. ## How did search popularity change for Australia TV brands in September 2026? - In September 2026, LG overtook Samsung and Kogan to rank 2nd among TV brands in Australia, with 19.1% of the searches. - In September 2026, Hisense gained share of searches among TV brands in Australia, from 21.8% to 23.4%. - In September 2026, Samsung lost share of searches among TV brands in Australia, from 21.8% to 19.1%. - In September 2026, Kogan lost share of searches among TV brands in Australia, from 17.9% to 15.6%. - In September 2026, TCL lost share of searches among TV brands in Australia, from 11.9% to 10.4%. - In September 2026, Sony lost share of searches among TV brands in Australia, from 8% to 7%. ## How did search popularity change for Australia shaver and razor brands in September 2026? - In September 2026, Gillette overtook Philips to rank 2nd among shaver and razor brands in Australia, with 16.8% of the searches. - In September 2026, Manscaped gained share of searches among shaver and razor brands in Australia, from 45.7% to 46.6%. - In September 2026, Dollar Shave Club lost share of searches among shaver and razor brands in Australia, from 7.4% to 5%. - In September 2026, Braun rose from 5th to 4th among shaver and razor brands in Australia. - In September 2026, Schick rose from 7th to 6th among shaver and razor brands in Australia. - In September 2026, Remington fell from 6th to 7th among shaver and razor brands in Australia. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | TV brands | 6.6K | 7.4% | 6 | | Nov 2025 | TV brands | 3.6K | 3.1% | 8 | | Dec 2025 | TV brands | 2.9K | 3% | 8 | | Jan 2026 | TV brands | 2.4K | 2.6% | 8 | | Feb 2026 | TV brands | 1.9K | 2.6% | 8 | | Mar 2026 | TV brands | 1.9K | 2.4% | 8 | | Apr 2026 | TV brands | 1.9K | 2.4% | 8 | | May 2026 | TV brands | 1.6K | 2% | 8 | | Jun 2026 | TV brands | 1.9K | 2% | 8 | | Jul 2026 | TV brands | 1.6K | 1.8% | 8 | | Aug 2026 | TV brands | 1.6K | 1.9% | 8 | | Sep 2026 | TV brands | 1.6K | 1.7% | 8 | | Oct 2025 | Shaver and razor brands | 1K | 1.7% | 8 | | Nov 2025 | Shaver and razor brands | 1.6K | 2% | 6 | | Dec 2025 | Shaver and razor brands | 1.6K | 2% | 7 | | Jan 2026 | Shaver and razor brands | 1K | 1.9% | 8 | | Feb 2026 | Shaver and razor brands | 880 | 2% | 8 | | Mar 2026 | Shaver and razor brands | 880 | 2% | 8 | | Apr 2026 | Shaver and razor brands | 880 | 2% | 8 | | May 2026 | Shaver and razor brands | 1K | 2.3% | 8 | | Jun 2026 | Shaver and razor brands | 1.3K | 2.7% | 7 | | Jul 2026 | Shaver and razor brands | 1K | 1.8% | 8 | | Aug 2026 | Shaver and razor brands | 1.6K | 2.7% | 8 | | Sep 2026 | Shaver and razor brands | 1.3K | 2.2% | 8 | ## How are Panasonic’s branded searches counted? Brandwave collects information about searches that people make online using Panasonic’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “panasonic shaver” - “panasonic tv” ## Which TV brands compete with Panasonic? - [Hisense](/demand/au/brands/hisense) - [LG](/demand/au/brands/lg) - [Samsung](/demand/au/brands/samsung) - [Kogan](/demand/au/brands/kogan): Head-to-head: /demand/au/compare/kogan-vs-panasonic - [TCL](/demand/au/brands/tcl): Head-to-head: /demand/au/compare/panasonic-vs-tcl - [Sony](/demand/au/brands/sony): Head-to-head: /demand/au/compare/panasonic-vs-sony - [FFALCON](/demand/au/brands/ffalcon): Head-to-head: /demand/au/compare/ffalcon-vs-panasonic - [Philips](/demand/au/brands/philips): Head-to-head: /demand/au/compare/panasonic-vs-philips ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Panasonic: search popularity in Australia". https://gobrandwave.com/demand/au/brands/panasonic This page is also available as HTML at https://gobrandwave.com/demand/au/brands/panasonic. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.