--- title: "Jora: search popularity in Australia" description: "A job search engine that aggregates job listings from many websites, owned by SEEK. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/brands/jora" publisher: "Brandwave" --- # Jora: search popularity in Australia A job search engine that aggregates job listings from many websites, owned by SEEK. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Jora - **Owned by**: SEEK - **Market**: Australia - **Measured month**: Sep 2026 - **Share of Search among job boards**: 4.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Job boards | 4 | 4.1% | 74K | - [Job boards](/demand/au/categories/au-job-boards) ## Top job boards in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Jora was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Jora is the fourth most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | SEEK | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | LinkedIn | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Indeed | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Jora | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | GradConnection | 5th | 2 of 3 | 2 of 2 | 4 of 5 | | EthicalJobs | 6th | 3 of 3 | 1 of 2 | 4 of 5 | ## Every AI answer about job boards - Asked ChatGPT "Which job board should I use in Australia?": 1. SEEK, 2. LinkedIn, 3. Indeed, 4. Jora, 5. GradConnection, 6. EthicalJobs - Asked ChatGPT "What are the best job boards in Australia?": 1. SEEK, 2. LinkedIn, 3. Indeed, 4. Jora, 5. EthicalJobs, 6. GradConnection - Asked ChatGPT "What's the best job board in Australia for a new job?": 1. SEEK, 2. LinkedIn, 3. Indeed, 4. Jora, 5. EthicalJobs - Searched Google, AI Overview "job boards australia": 1. SEEK, 2. Indeed, 3. Jora, 4. LinkedIn, 5. EthicalJobs, 6. GradConnection - Searched Google, AI Overview "jobs for graduates australia": 1. GradConnection, 2. SEEK, 3. LinkedIn Brands are listed in the order each answer named them. The answers were collected in Australia on October 19, 2026. ## How has branded search demand for Jora changed in Australia over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Jora in Australia fell from 110K to 74K. - Across the 12 months ending September 2026, Jora’s share of searches among job boards in Australia decreased from 5.5% to 4.1%. - Across the 12 months ending September 2026, Jora’s share of searches among job boards in Australia peaked at 6.1% in April 2026 and was lowest at 4.1% in September 2026. ## How did search popularity change for Australia job boards in September 2026? - In September 2026, Indeed gained share of searches among job boards in Australia, from 26.4% to 30.7%. - In September 2026, LinkedIn lost share of searches among job boards in Australia, from 58.5% to 55.8%. - In September 2026, SEEK lost share of searches among job boards in Australia, from 8% to 6.2%. - Jora’s share of searches among job boards in Australia has lost ground for 3 months in a row, from 5.8% to 4.1% in September 2026. - Estimated monthly branded searches for GradConnection in Australia fell 63.6% over 12 measured months, from 12.1K to 4.4K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Job boards | 110K | 5.5% | 4 | | Nov 2025 | Job boards | 90.5K | 4.6% | 4 | | Dec 2025 | Job boards | 74K | 5.2% | 4 | | Jan 2026 | Job boards | 110K | 6% | 4 | | Feb 2026 | Job boards | 110K | 5.3% | 4 | | Mar 2026 | Job boards | 110K | 5.3% | 4 | | Apr 2026 | Job boards | 110K | 6.1% | 3 | | May 2026 | Job boards | 110K | 5.4% | 4 | | Jun 2026 | Job boards | 110K | 5.8% | 4 | | Jul 2026 | Job boards | 90.5K | 4.3% | 4 | | Aug 2026 | Job boards | 90.5K | 4.3% | 4 | | Sep 2026 | Job boards | 74K | 4.1% | 4 | ## How are Jora’s branded searches counted? Brandwave collects information about searches that people make online using Jora’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “jora” ## Which job boards compete with Jora? - [LinkedIn](/demand/au/brands/linkedin): Head-to-head: /demand/au/compare/jora-vs-linkedin - [Indeed](/demand/au/brands/indeed): Head-to-head: /demand/au/compare/indeed-vs-jora - [SEEK](/demand/au/brands/seek): Head-to-head: /demand/au/compare/jora-vs-seek - [EthicalJobs](/demand/au/brands/ethicaljobs): Head-to-head: /demand/au/compare/ethicaljobs-vs-jora - [GradConnection](/demand/au/brands/gradconnection): Head-to-head: /demand/au/compare/gradconnection-vs-jora ## Who owns Jora? Jora is owned by SEEK. Brandwave also tracks SEEK, owned by the same company, in Australia. - [SEEK](/demand/au/companies/seek): Owns 2 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Jora? Jora is owned by SEEK. Brandwave also tracks SEEK, owned by the same company, in Australia. ## Cite this page Brandwave. "Jora: search popularity in Australia". https://gobrandwave.com/demand/au/brands/jora This page is also available as HTML at https://gobrandwave.com/demand/au/brands/jora. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.