---
title: "Euromaid: search popularity in Australia"
description: "Euromaid makes cooking, laundry and dishwashing appliances. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/brands/euromaid"
publisher: "Brandwave"
---

# Euromaid: search popularity in Australia

Euromaid makes cooking, laundry and dishwashing appliances. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Euromaid
- **Market**: Australia
- **Measured month**: Sep 2026
- **Share of Search among dishwasher brands**: 1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Dishwasher brands | 14 | 1% | 880 |

- [Dishwasher brands](/demand/au/categories/au-dishwasher-brands)

## Top dishwasher brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Euromaid did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bosch | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Miele | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Westinghouse | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| LG | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Haier | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Fisher & Paykel | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| ASKO | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Smeg | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Beko | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Hisense | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Electrolux | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Esatto | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Samsung | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Euromaid | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about dishwasher brands

- Asked ChatGPT "What's the best dishwasher brand in Australia?": 1. Miele, 2. Bosch, 3. Westinghouse, 4. Fisher & Paykel
- Asked ChatGPT "Which dishwasher should I buy in Australia?": 1. Bosch, 2. Miele, 3. Westinghouse
- Asked ChatGPT "Which dishwasher is the quietest?": 1. LG, 2. Bosch, 3. Miele
- Searched Google, AI Overview "best dishwasher": 1. Bosch, 2. Miele, 3. Westinghouse
- Searched Google, AI Overview "dishwasher": 1. Haier, 2. Westinghouse, 3. Bosch, 4. Fisher & Paykel, 5. LG, 6. Miele

Not named in any answer: ASKO, Smeg, Beko, Hisense, Electrolux, Esatto, Samsung and Euromaid.

Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026.

## How has branded search demand for Euromaid changed in Australia over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Euromaid in Australia fell from 1.3K to 880.
- Across the 12 months ending September 2026, Euromaid’s share of searches among dishwasher brands in Australia decreased from 1.5% to 1%.

## How did search popularity change for Australia dishwasher brands in September 2026?

- In September 2026, Bosch gained share of searches among dishwasher brands in Australia, from 25.2% to 25.8%.
- In September 2026, Smeg lost share of searches among dishwasher brands in Australia, from 6.1% to 5.1%.
- In September 2026, Beko lost share of searches among dishwasher brands in Australia, from 3.3% to 2.8%.
- Fisher & Paykel’s share of searches among dishwasher brands in Australia has gained ground for 3 months in a row, from 8% to 9.4% in September 2026.
- In September 2026, Electrolux rose from 12th to 11th among dishwasher brands in Australia.
- In September 2026, Esatto rose from 13th to 12th among dishwasher brands in Australia.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Dishwasher brands | 1.3K | 1.5% | 14 |
| Nov 2025 | Dishwasher brands | 1.3K | 1.3% | 14 |
| Dec 2025 | Dishwasher brands | 1K | 1.2% | 14 |
| Jan 2026 | Dishwasher brands | 1K | 1.2% | 14 |
| Feb 2026 | Dishwasher brands | 880 | 1.1% | 14 |
| Mar 2026 | Dishwasher brands | 1K | 1.2% | 14 |
| Apr 2026 | Dishwasher brands | 1K | 1.2% | 14 |
| May 2026 | Dishwasher brands | 1K | 1.1% | 14 |
| Jun 2026 | Dishwasher brands | 1K | 0.99% | 14 |
| Jul 2026 | Dishwasher brands | 1K | 1.1% | 14 |
| Aug 2026 | Dishwasher brands | 1K | 1.1% | 14 |
| Sep 2026 | Dishwasher brands | 880 | 1% | 14 |

## How are Euromaid’s branded searches counted?

Brandwave collects information about searches that people make online using Euromaid’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “euromaid dishwasher”

## Which dishwasher brands compete with Euromaid?

- [Bosch](/demand/au/brands/bosch)
- [Miele](/demand/au/brands/miele)
- [Westinghouse](/demand/au/brands/westinghouse)
- [ASKO](/demand/au/brands/asko)
- [Fisher & Paykel](/demand/au/brands/fisher-and-paykel)
- [LG](/demand/au/brands/lg)
- [Smeg](/demand/au/brands/smeg)
- [Haier](/demand/au/brands/haier)
- [Beko](/demand/au/brands/beko): Head-to-head: /demand/au/compare/beko-vs-euromaid
- [Hisense](/demand/au/brands/hisense): Head-to-head: /demand/au/compare/euromaid-vs-hisense
- [Electrolux](/demand/au/brands/electrolux): Head-to-head: /demand/au/compare/electrolux-vs-euromaid
- [Esatto](/demand/au/brands/esatto): Head-to-head: /demand/au/compare/esatto-vs-euromaid
- [Samsung](/demand/au/brands/samsung): Head-to-head: /demand/au/compare/euromaid-vs-samsung

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Euromaid: search popularity in Australia". https://gobrandwave.com/demand/au/brands/euromaid

This page is also available as HTML at https://gobrandwave.com/demand/au/brands/euromaid. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
