--- title: "Dr. Jart+: search popularity in Australia" description: "Dr. Jart+ is a skincare brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/brands/dr-jart" publisher: "Brandwave" --- # Dr. Jart+: search popularity in Australia Dr. Jart+ is a skincare brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Dr. Jart+ - **Market**: Australia - **Measured month**: Sep 2026 - **Share of Search among Korean skincare brands**: 1.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Korean skincare brands | 10 | 1.9% | 2.9K | - [Korean skincare brands](/demand/au/categories/au-korean-skincare-brands) ## Top Korean skincare brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Dr. Jart+ was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Dr. Jart+ is the eighth most recommended of the 12. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Beauty of Joseon | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | COSRX | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | SKIN1004 | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Round Lab | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Anua | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Laneige | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Medicube | 7th | 1 of 3 | 2 of 2 | 3 of 5 | | Dr. Jart+ | 8th | 1 of 3 | 0 of 2 | 1 of 5 | | Innisfree | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Torriden | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Sulwhasoo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Some By Mi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about Korean skincare brands - Asked ChatGPT "Which Korean skincare brand should I try?": 1. Beauty of Joseon, 2. Anua, 3. COSRX, 4. SKIN1004 - Asked ChatGPT "What are the best Korean skincare brands?": 1. Beauty of Joseon, 2. COSRX, 3. SKIN1004, 4. Round Lab, 5. Anua, 6. Laneige, 7. Medicube, 8. Dr. Jart+ - Asked ChatGPT "What's the best Korean sunscreen?": 1. Beauty of Joseon, 2. Round Lab, 3. SKIN1004 - Searched Google, AI Overview "korean skincare": 1. COSRX, 2. Beauty of Joseon, 3. SKIN1004, 4. Laneige, 5. Medicube, 6. Round Lab - Searched Google, AI Overview "k beauty": 1. COSRX, 2. Beauty of Joseon, 3. SKIN1004, 4. Medicube Not named in any answer: Innisfree, Torriden, Sulwhasoo and Some By Mi. Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026. ## How has branded search demand for Dr. Jart+ changed in Australia over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Dr. Jart+ in Australia fell from 4.4K to 2.9K. - Across the 12 months ending September 2026, Dr. Jart+’s share of searches among Korean skincare brands in Australia decreased from 3.6% to 1.9%. - Across the 12 months ending September 2026, Dr. Jart+ fell from 9th to 10th among Korean skincare brands in Australia. ## How did search popularity change for Australia Korean skincare brands in September 2026? - In September 2026, Anua overtook Laneige to rank 3rd among Korean skincare brands in Australia, with 9.7% of the searches. - In September 2026, Beauty of Joseon gained share of searches among Korean skincare brands in Australia, from 13.4% to 14.6%. - In September 2026, Laneige gained share of searches among Korean skincare brands in Australia, from 9% to 9.7%. - In September 2026, Medicube lost share of searches among Korean skincare brands in Australia, from 44.8% to 39.9%. - In September 2026, COSRX lost share of searches among Korean skincare brands in Australia, from 4.9% to 4.3%. - In September 2026, Innisfree rose from 6th to 5th among Korean skincare brands in Australia. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Korean skincare brands | 4.4K | 3.6% | 9 | | Nov 2025 | Korean skincare brands | 4.4K | 2.7% | 9 | | Dec 2025 | Korean skincare brands | 3.6K | 2.7% | 9 | | Jan 2026 | Korean skincare brands | 3.6K | 2.6% | 10 | | Feb 2026 | Korean skincare brands | 2.9K | 2.7% | 10 | | Mar 2026 | Korean skincare brands | 2.9K | 2.4% | 11 | | Apr 2026 | Korean skincare brands | 2.9K | 2.3% | 10 | | May 2026 | Korean skincare brands | 3.6K | 2.4% | 10 | | Jun 2026 | Korean skincare brands | 3.6K | 2.5% | 10 | | Jul 2026 | Korean skincare brands | 4.4K | 2.7% | 10 | | Aug 2026 | Korean skincare brands | 3.6K | 2.2% | 10 | | Sep 2026 | Korean skincare brands | 2.9K | 1.9% | 10 | ## How are Dr. Jart+’s branded searches counted? Brandwave collects information about searches that people make online using Dr. Jart+’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “dr jart” ## Which Korean skincare brands compete with Dr. Jart+? - [Medicube](/demand/au/brands/medicube) - [Beauty of Joseon](/demand/au/brands/beauty-of-joseon) - [Anua](/demand/au/brands/anua) - [Laneige](/demand/au/brands/laneige) - [Innisfree](/demand/au/brands/innisfree) - [COSRX](/demand/au/brands/cosrx) - [Torriden](/demand/au/brands/torriden): Head-to-head: /demand/au/compare/dr-jart-vs-torriden - [SKIN1004](/demand/au/brands/skin1004): Head-to-head: /demand/au/compare/dr-jart-vs-skin1004 - [Sulwhasoo](/demand/au/brands/sulwhasoo): Head-to-head: /demand/au/compare/dr-jart-vs-sulwhasoo - [Some By Mi](/demand/au/brands/some-by-mi): Head-to-head: /demand/au/compare/dr-jart-vs-some-by-mi - [Round Lab](/demand/au/brands/round-lab): Head-to-head: /demand/au/compare/dr-jart-vs-round-lab ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Dr. Jart+: search popularity in Australia". https://gobrandwave.com/demand/au/brands/dr-jart This page is also available as HTML at https://gobrandwave.com/demand/au/brands/dr-jart. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.