--- title: "Chemist Warehouse: search popularity in Australia" description: "Chemist Warehouse is a discount pharmacy chain. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/brands/chemist-warehouse" publisher: "Brandwave" --- # Chemist Warehouse: search popularity in Australia Chemist Warehouse is a discount pharmacy chain. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Chemist Warehouse - **Owned by**: CHEMIST WAREHOUSE LIMITED - **Market**: Australia - **Measured month**: Sep 2026 - **Share of Search among beauty retailers**: 73.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Beauty retailers | 1 | 73.8% | 2.7M | | Pharmacy chains | 1 | 91.5% | 2.7M | - [Beauty retailers](/demand/au/categories/au-beauty-retailers) - [Pharmacy chains](/demand/au/categories/au-pharmacy-chains) ## Top beauty retailers in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Chemist Warehouse was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Chemist Warehouse is the fifth most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | MECCA | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Adore Beauty | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Sephora | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Priceline Pharmacy | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Chemist Warehouse | 5th | 3 of 3 | 0 of 1 | 3 of 4 | | Lookfantastic | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about beauty retailers - Asked ChatGPT "Where should I buy skincare and makeup in Australia?": 1. MECCA, 2. Priceline Pharmacy, 3. Adore Beauty, 4. Chemist Warehouse, 5. Sephora - Asked ChatGPT "What are the best beauty stores in Australia?": 1. MECCA, 2. Sephora, 3. Priceline Pharmacy, 4. Adore Beauty, 5. Chemist Warehouse - Asked ChatGPT "What's the best online beauty store in Australia?": 1. Adore Beauty, 2. Sephora, 3. MECCA, 4. Chemist Warehouse - Searched Google, AI Overview "beauty store": named none of the brands we track Not named in any answer: Lookfantastic. Brands are listed in the order each answer named them. The answers were collected in Australia on October 22, 2026. ## How has branded search demand for Chemist Warehouse changed in Australia over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Chemist Warehouse in Australia fell from 3.4M to 2.7M. - Across the 12 months ending September 2026, Chemist Warehouse’s share of searches among beauty retailers in Australia peaked at 77.2% in March 2026 and was lowest at 68.6% in November 2025. - Across the 12 months ending September 2026, Chemist Warehouse’s share of searches among pharmacy chains in Australia peaked at 91.9% in November 2025 and was lowest at 88.4% in April 2026. ## How did search popularity change for Australia beauty retailers in September 2026? - In September 2026, Chemist Warehouse gained share of searches among beauty retailers in Australia, from 71.4% to 73.8%. - In September 2026, MECCA lost share of searches among beauty retailers in Australia, from 14.3% to 12.1%. - In September 2026, Adore Beauty lost share of searches among beauty retailers in Australia, from 3.5% to 3%. - Estimated monthly branded searches for Lookfantastic in Australia fell 55.6% over 12 measured months, from 3.6K to 1.6K in September 2026. - Estimated monthly branded searches for Sephora in Australia fell 18.3% over 12 measured months, from 301K to 246K in September 2026. - Estimated monthly branded searches for Priceline Pharmacy in Australia fell 17.9% over 12 measured months, from 201K to 165K in September 2026. ## How did search popularity change for Australia pharmacy chains in September 2026? - Chemist Warehouse’s share of searches among pharmacy chains in Australia has gained ground for 3 months in a row, from 90.4% to 91.5% in September 2026. - Estimated monthly branded searches for Discount Drug Stores in Australia fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026. - Estimated monthly branded searches for Amcal in Australia fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026. - Estimated monthly branded searches for TerryWhite Chemmart in Australia fell 18.2% over 12 measured months, from 73.6K to 60.2K in September 2026. - Estimated monthly branded searches for Pharmacy 4 Less in Australia fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026. - Estimated monthly branded searches for Priceline Pharmacy in Australia fell 17.9% over 12 measured months, from 201K to 165K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Beauty retailers | 3.4M | 73.8% | 1 | | Nov 2025 | Beauty retailers | 4.1M | 68.6% | 1 | | Dec 2025 | Beauty retailers | 4.1M | 71.8% | 1 | | Jan 2026 | Beauty retailers | 3.4M | 76.1% | 1 | | Feb 2026 | Beauty retailers | 2.7M | 70.4% | 1 | | Mar 2026 | Beauty retailers | 3.4M | 77.2% | 1 | | Apr 2026 | Beauty retailers | 2.7M | 72.2% | 1 | | May 2026 | Beauty retailers | 2.7M | 72.9% | 1 | | Jun 2026 | Beauty retailers | 2.7M | 74% | 1 | | Jul 2026 | Beauty retailers | 2.7M | 73.1% | 1 | | Aug 2026 | Beauty retailers | 2.7M | 71.4% | 1 | | Sep 2026 | Beauty retailers | 2.7M | 73.8% | 1 | | Oct 2025 | Pharmacy chains | 3.4M | 91.5% | 1 | | Nov 2025 | Pharmacy chains | 4.1M | 91.9% | 1 | | Dec 2025 | Pharmacy chains | 4.1M | 91.8% | 1 | | Jan 2026 | Pharmacy chains | 3.4M | 90.6% | 1 | | Feb 2026 | Pharmacy chains | 2.7M | 91.5% | 1 | | Mar 2026 | Pharmacy chains | 3.4M | 91.6% | 1 | | Apr 2026 | Pharmacy chains | 2.7M | 88.4% | 1 | | May 2026 | Pharmacy chains | 2.7M | 90% | 1 | | Jun 2026 | Pharmacy chains | 2.7M | 90.4% | 1 | | Jul 2026 | Pharmacy chains | 2.7M | 90.5% | 1 | | Aug 2026 | Pharmacy chains | 2.7M | 91.4% | 1 | | Sep 2026 | Pharmacy chains | 2.7M | 91.5% | 1 | ## How are Chemist Warehouse’s branded searches counted? Brandwave collects information about searches that people make online using Chemist Warehouse’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “chemist warehouse” ## Which beauty retailers compete with Chemist Warehouse? - [MECCA](/demand/au/brands/mecca): Head-to-head: /demand/au/compare/chemist-warehouse-vs-mecca - [Sephora](/demand/au/brands/sephora): Head-to-head: /demand/au/compare/chemist-warehouse-vs-sephora - [Priceline Pharmacy](/demand/au/brands/priceline-pharmacy): Head-to-head: /demand/au/compare/chemist-warehouse-vs-priceline-pharmacy - [Adore Beauty](/demand/au/brands/adore-beauty): Head-to-head: /demand/au/compare/adore-beauty-vs-chemist-warehouse - [Lookfantastic](/demand/au/brands/lookfantastic): Head-to-head: /demand/au/compare/chemist-warehouse-vs-lookfantastic ## Who owns Chemist Warehouse? Chemist Warehouse is owned by CHEMIST WAREHOUSE LIMITED. Brandwave does not track any other brands owned by CHEMIST WAREHOUSE LIMITED. - [CHEMIST WAREHOUSE LIMITED](/demand/au/companies/chemist-warehouse-limited): Owns 2 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Chemist Warehouse? Chemist Warehouse is owned by CHEMIST WAREHOUSE LIMITED. Brandwave does not track any other brands owned by CHEMIST WAREHOUSE LIMITED. ## Cite this page Brandwave. "Chemist Warehouse: search popularity in Australia". https://gobrandwave.com/demand/au/brands/chemist-warehouse This page is also available as HTML at https://gobrandwave.com/demand/au/brands/chemist-warehouse. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.