---
title: "British Paints: search popularity in Australia"
description: "British Paints is a paint brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/brands/british-paints"
publisher: "Brandwave"
---

# British Paints: search popularity in Australia

British Paints is a paint brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: British Paints
- **Market**: Australia
- **Measured month**: Sep 2026
- **Share of Search among paint brands**: 3.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Paint brands | 5 | 3.3% | 1.9K |

- [Paint brands](/demand/au/categories/au-paint-brands)

## Top paint brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, British Paints was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. British Paints is the fifth most recommended of the five.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Dulux | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Taubmans | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Haymes Paint | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Wattyl | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| British Paints | 5th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about paint brands

- Asked ChatGPT "What's the best paint brand in Australia?": 1. Dulux, 2. Haymes Paint, 3. Taubmans, 4. Wattyl
- Asked ChatGPT "Which Australian paint brand is best for exterior walls?": 1. Dulux, 2. Taubmans, 3. Haymes Paint
- Asked ChatGPT "What are the most popular paint brands in Australia?": 1. Dulux, 2. Taubmans, 3. Haymes Paint, 4. Wattyl, 5. British Paints
- Searched Google, AI Overview "paint": 1. Dulux
- Searched Google, AI Overview "exterior paint": 1. Dulux, 2. Taubmans, 3. Wattyl, 4. Haymes Paint

Brands are listed in the order each answer named them. The answers were collected in Australia on October 23, 2026.

## How has branded search demand for British Paints changed in Australia over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for British Paints in Australia fell from 2.4K to 1.9K.
- Across the 12 months ending September 2026, British Paints’ share of searches among paint brands in Australia held steady, from 3.2% to 3.3%.

## How did search popularity change for Australia paint brands in September 2026?

- In September 2026, Haymes Paint lost share of searches among paint brands in Australia, from 21.2% to 20.5%.
- British Paints’ share of searches among paint brands in Australia has gained ground for 3 months in a row, from 2.8% to 3.3% in September 2026.
- Estimated monthly branded searches for Wattyl in Australia fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
- Estimated monthly branded searches for Dulux in Australia fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.
- Estimated monthly branded searches for Taubmans in Australia fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Paint brands | 2.4K | 3.2% | 5 |
| Nov 2025 | Paint brands | 1.9K | 2.7% | 5 |
| Dec 2025 | Paint brands | 1.9K | 3% | 5 |
| Jan 2026 | Paint brands | 1.9K | 2.7% | 5 |
| Feb 2026 | Paint brands | 1.6K | 2.6% | 5 |
| Mar 2026 | Paint brands | 1.9K | 2.7% | 5 |
| Apr 2026 | Paint brands | 1.9K | 3.1% | 5 |
| May 2026 | Paint brands | 1.6K | 2.7% | 5 |
| Jun 2026 | Paint brands | 1.6K | 2.8% | 5 |
| Jul 2026 | Paint brands | 1.6K | 2.8% | 5 |
| Aug 2026 | Paint brands | 1.9K | 3.3% | 5 |
| Sep 2026 | Paint brands | 1.9K | 3.3% | 5 |

## How are British Paints’ branded searches counted?

Brandwave collects information about searches that people make online using British Paints’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “british paints”

## Which paint brands compete with British Paints?

- [Dulux](/demand/au/brands/dulux): Head-to-head: /demand/au/compare/british-paints-vs-dulux
- [Haymes Paint](/demand/au/brands/haymes-paint): Head-to-head: /demand/au/compare/british-paints-vs-haymes-paint
- [Taubmans](/demand/au/brands/taubmans): Head-to-head: /demand/au/compare/british-paints-vs-taubmans
- [Wattyl](/demand/au/brands/wattyl): Head-to-head: /demand/au/compare/british-paints-vs-wattyl

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "British Paints: search popularity in Australia". https://gobrandwave.com/demand/au/brands/british-paints

This page is also available as HTML at https://gobrandwave.com/demand/au/brands/british-paints. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
